![]() The latest TikTok statistics show that the app was downloaded 614 million times from January to November in 2019 (Sensor Tower, 2019). The app reached its first billion only as recently as February 2019 and took just under eight months to gain half a billion more – figures that are nothing short of impressive. TikTok is by far one of the world’s most downloaded apps in recent years, having surpassed both the one billion and 1.5 billion downloads mark on the App Store and Google Play in a single year in 2019. And for Facebook to hit the same monthly active users mark, it took nearly over four years. Just to give you an idea of how other apps perform in comparison, it took Instagram six years from its launch to gain the same amount of monthly active users that TikTok managed to achieve in under three years. ![]() TikTok has especially been enthusiastically welcomed by many Asian countries such as Cambodia, Japan, Indonesia, Malaysia, Thailand, and Vietnam. It’s interesting to point out that 150 million active daily users are in China, which mostly use the Chinese version of the app, called Douyin. That makes TikTok 9th in terms of social network sites, ahead of better known sites such as LinkedIn, Twitter, Pinterest, and Snapchat. TikTok has 800 million active users worldwide (Datareportal, 2020). ![]() ![]() TikTok was launched in September 2016, and in the three years since its launch, it’s safe to say that it has exploded in popularity. ![]()
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